Kerrang is a music magazine that looks at the up and coming bands. As well as focusing on the rise and falls of current heavy metal, rock and other closely related genres of music.Kerrang is targeted at teenagers and young adults who enjoy Punk, Rock, Heavy metal, Crunk and Screamo.
On the front cover of the magazine neutral and bright colours are used, this mix of colours make certain parts of the cover jump out and grab your attention. The main image reminds people of a super hero (like superman) this links in with the the lead article. The image also gives a kind of playful feel to the magazine.
Just above the lead article they have a pull quote 'We're a REAL band' this effects the viewer by making them want more information on the reason for the statement.
The way the picture and writing is placed gives the magazine a 3D look, this also helps grab the readers attention.
The magazine uses a skyline which mentions a competition to win tickets to a gig this helps both the band and magazine as they are reaching out to the fans of Pearl Jam and Kerrang giving the magazine and band a possible bigger audience.